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Writing A Business Plan What Makes A Good One
Writing a business plan can be a lot of hard work or it can be great fun. An effective plan can help your company to greatness. A poor one can lead you out of business. No plan is like asking to fail before you even start.
Not every business needs a 200 page bound business plan. However every business needs to have some idea of where they want to go and how they are going to get there. This article covers some key insights into writing a business plan that get your business to where you want to be.
The first stage of any plan is ANALYSIS. You need to take a very objective look at a number of factors that may impact your business. There are many factors to consider but the two major ones are competition and your operating environment.
Let’s look first at competition. Every business has competition, even if you think your product or service is unique. How is this? Well it’s quite simple really, people have choices to make. The most fundamental choice they make in most cases is whether to buy what you offer or but something else. For example I could buy a game console or I could buy groceries instead. Customers only have so much money available so you first task is to ask yourself what is my competition like and can I beat them? The more you understand your competition the more you can develop your business strategy of being different and outperforming them.
Now let’s look at operating environment. This is understanding what factors around your area of operation are likely to affect your business performance. For some companies this includes looking around the World in other cases it’s just your local neighbourhood. You need to ask questions such as:
How is the economy going?
What is consumer confidence like?
Where is technology heading in my industry?
After answering all the questions you need to decide how these might negatively or positively influence your performance.
Now you know more about your competition and operating environment it’s time to set some OBJECTIVES. This is what you want to achieve in the period your business plan covers. It is said that good objectives are SMART. That is specific, measurable, achievable, realistic and targeted. Here’s an example of a SMART objective for a hypothetical business.
“By the end of this year we will have increased sales of product X by 7.5% over the previous year.”
You can see how clear this objective is. It is much easier to achieve high performance with clear objectives.
Now you need to outline your STRATEGY. How are you going to reach you objective(s)? This is where your marketing plan often comes in as it helps describe the programs you will run to achieve your desired objective(s). To continue the example above our strategy may be to gain distribution for our product in one new major retail chain.
To make your strategy work you must then allocate appropriate RESOURCES. Certain things will need to be provided to reach your goal. This could be dollars, people, equipment, etc. Your plan must have included the resources you are allocating and why you believe this is adequate to get the result.
Every business plans also has some PROJECTIONS. This is your basic financials that you plan will deliver. Are you expecting a profit or loss? How much?
Lastly you need to allow for CONTINGENCIES. Things change all the time and your plan needs to consider these possibilities in advance. A good way to do this is to ask What if?
What if a new competitor enters our market?
What if a distributor delists our product?
What if interest rates rise?
Your analysis should give you some idea of likely contingencies. It saves a lot of stress if you have some documented ideas for dealing with them before they become a big problem.
Writing a business plan is never perfect, the plan is on paper and you’re operating in the real world. However a good plan can really guide you in the right direction. Take time to put real thought into preparing your plan an above all make sure you USE YOUR PLAN!
Please visit our site for more information on Writing a Business Plan www.talking-businessplans.com
Related Information of Interest:
Guitar Lessons – Hammer-On, Pull-Offs
One of the primary legato techniques all guitarists must learn is the hammer-on, pull-off. This technique is important because it allows for nuances in tone and expression, and it allows the picking hand a “break” since it does not have to pick the notes on the hammer-on or the pull-off. This results in a faster progression of notes, sometimes called licks.
The hammer-on is accomplished when you pick a note and then using another finger hammer down on the same string. The sound of the hammered note is less pronounced than the picked note. For example place your first finger on the 5th fret of the 3rd string, and the hammer down your third finger on the 7th fret of the 3rd string. Don’t use your just quickly strike the second fret position with the tip of your 3rd finger. This would be described in guitar tab as 5h7 or 5 hammer 7. Keep your first finger on the 5th fret because you are going to pull-off of the 7th fret in the next example.
The pull-off results when you release a plucked note with enough force such that the second fretted note rings. This may require a slight side way motion to create enough friction to cause the string to ring out. The sound of the pulled-off note is less pronounced since you aren't using your pick to create it. This would be illustrated in guitar tab 7p5 or 7 pull 5.
If you combine these techniques you can create very fast note runs or licks. Imagine how this sequence of hammer-on, pull-off’s would sound when played very quickly 5h7p5h7p5. In deed the hammer-on, pull-off technique is the cornerstone for legato and most speed playing techniques.
It takes time to perfect the technique but it is worth the effort.
Bill McRea is the publisher of www.guitarwarehouse.com and www.kansasfans.com. Bill has owned and operate a highly successfull guitar business until he sold the business in 2004.
Five Reasons Why You Should Drink More Water Everyday
1. Drinking more water everyday will keep your skin looking smooth and supple. Applying expensive creams and lotions to your face is not an effective way to conceal the effects aging has on your skin. The real fountain of youth can be found in a glass of water.
2. Drinking more water everyday will help you cut calories. Most popular beverages are loaded with calories. A can of soda can have as many as 240 calories per serving. Drinking 1 or 2 of these each day is a recipe for gaining weight. Choosing to drink water instead is the calorie free way to quench your thirst.
3. Drinking more water everyday will help you distinguish thirst from hunger. If you allow your body to become dehydrated it will be difficult to discern whether that gnawing feeling in your stomach is a call for food or a call for water. And if you keep eating food when what your body really needs is water, you will gain weight.
4. Drink more water everyday will help your think more clearly. Research has repeatedly shown that staying hydrated is necessary for the human brain, which is 85 percent water, to function at optimal levels. That is why many school systems throughout the country now encourage students to keep a bottle of water at their desks and to drink it throughout the day.
5. Drinking more water everyday will help you feel better. Your body is about 75 percent water and 25 percent solid material. Doesn’t it make sense that you would need to drink water on a daily basis to ensure that your body has all the water it needs to perform at optimal levels. It is a mistake to believe that thirst is the only indicator of a need to drink water. Constipation, achy joints and fatigue are also signals that your body may be dehydrated.
Jacqueline D. Stanley: Author, Speaker, Chief Encouragement Officer at Lettuce Is Not Enough University: The Place to Learn How to Live Well and Lose Weight. lettuceisnotenough.com
Mountain Bikes – A Mainstream Riding Style
Mountain bike riders must have shock system type of bikes that include full suspension and hard tail and even no suspension. The shock system is important as because it helps to absorb the impact over rugged terrain that provide a smoother ride. Full suspension bikes got suspension in both the front and the rear of the bike. Hard tail bikes have solid rear fork and shock system in place of the front fork. Mountain bikes with lower end models do not have a shock system in the front or in the back of the bike.
Types of Mountain Bikes to Enjoy
Mountain bikes for cross-country riders are ideal for small to moderate train and they got both climbing and descending capabilities as well. The travel in the rear suspension system is less than four inches that does not hinder the ability to climb hills. The standard numbers of gears on cross-country bikes are 28 providing a wide range of gears suitable for the traveling over varied terrain.
In mountain bikes, trail bikes are more substantial than cross country bikes as they are intended for use for more technical mountain bike rides. The travel in suspension systems used on these bikes ranges is from 4-7 inches. This increased travel allows for a very smoother ride but makes pedaling uphill more difficult too. Mountain bikers have to weigh the decreased pedal efficiency versus a smoother ride.
The down hill mountain bikes detailed with the front and rear shock that have up to eight inches of travel. These bikes are specifically designed to do downhill racing. The amount of travel in the suspension systems makes it difficult to pedal uphill, for this reason these bikes are used almost exclusively for the downhill races where the shock systems allows smooth possible ride over harsh terrain at high speeds also.
Dirt jump bikes are one more verity in mountain bikes, which have only a front suspension system and used for flying over jumps. They have 16 gears in these bikes which allows the rider to build up the speed they need while making jumps.
Alastair Hamilton is a successful writer who contributes adding technical articles on road and mountain bikes to bike mags.
Caring for Parakeets Caring for parakeets is the most important step in keeping parakeets as pets. Remember their immune systems can be touchy. This means that at the first sign of illness, you should contact your veterinarian immediately. Even a simple virus can turn deadly overnight. A regular care and checkup of your parakeet can keep you away from visiting the vet too frequently. Caring for parakeets means
A regular checkup of their plumage - birds keep their plumage in peak condition by preening. You can encourage this by occasionally misting it with warm water. Selecting the right cage for your parakeet - choose a cage that is large enough to allow it plenty of exercise. Most cages come with 2 perches. For more specialized caring for parakeets, you can attach a cuttlebone to the side of the cage. It will help keep the bird's beak in good condition and will serve as a source of calcium and other minerals. A proper and adequate diet – this is the single most notable aspect in shaping the health, vitality, and permanence of your parakeet. Give them leafy green vegetables, rice, tofu, some seeds and fruits like orange and papaya. These would give them all the required nutrients to keep them healthy. Regular bathing of your parakeet – give your parakeet a regular shower of 5-7 times a week in the summer and 3-5 times a week during the winter. This routine will help you keep your parakeet clean and avoid skin related diseases. Proper grooming of your parakeet – proper and regular trimming of the toenails is very essential. Consult a veterinarian if you wish to clip its wings. Lack of parakeet care can result in feather plucking, moody and ill-trained parakeets at home. It is always a good idea to know what injuries and what diseases can affect your parakeet, what is the ideal diet for a parakeet, how many times a week should you give it a bath. These would help you undertake foolproof caring for your pet parakeets.
A healthy parakeet is more likely to be immune to diseases and can stay around for a long time to make you laugh, make you entertained and give you a moment to smile…
About the Author
The author is a parrot lover for the last 12 years and is the owner of the website http://www.pet-parrots.com
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